POST-POST is a brand designed to embody a post-postmodern ethos, critically examining postmodern fragmentation and skepticism. Existing at the intersection of design and philosophy, POST-POST creates visually rich and imagined designs and products that reframe how people see, feel, and experience life, envisioning a cultural space where objects, images, and systems help individuals search for purpose and authenticity.

This project includes a fully custom-designed logo, a typographic system, and a cohesive line of branded products, including merchandise and stickers, all designed and photographed by Emanuel Cabrera, demonstrating the application of the identity across multiple physical formats. All components are documented in a branding publication titled “Beyond the Postmodern”, which articulates the studio’s ethos, mission, and philosophical foundation while serving as a formal record of the design outcomes. The work was displayed in a pop-up installation featuring a display table and merchandise rack, presenting the brand as an immersive spatial experience. Audience interaction revealed a strong engagement with both the conceptual and material aspects of the work. 

Read the brand's manifesto here.